Chris S - The Next Rung

Building a product that automates the work my audience does for a living
The two hats, the uncomfortable geometry, and what I’m advising agency owners now.
 • Chris S - The Next Rung
AI Intelligence Briefs - 6 of 10
What Happens to the Orchestrators?
 • Chris S - The Next Rung
3:39
Trades are the smart bet now, and the snobbery will age badly
Why the career hierarchy that served knowledge work is already obsolete
 • Chris S - The Next Rung
Eight hundred quid a month
What an old client just told me, without meaning to.
 • Chris S - The Next Rung
Position, don’t predict: the framework I wish someone had taught me in 2019
Build capabilities and options that work across multiple scenarios instead of betting on one future.
 • Chris S - The Next Rung
AI Intelligence Briefs - 5 of 10
Tool Fatigue Is Killing More Productivity Than It Creates
 • Chris S - The Next Rung
3:02
"We Just Can’t Name Them Yet"
The optimism most people are operating on, stated plainly by someone with the self-awareness to label it.
 • Chris S - The Next Rung
The Iran energy shock and the five-month emergency
How the Strait of Hormuz closure compresses labour market displacement into a narrower window
 • Chris S - The Next Rung
Why I built Orca knowing exactly what it would do
Sitting inside the contradiction, and why that’s the only honest way to be in this market.
 • Chris S - The Next Rung
AI Intelligence Briefs - 4 of 10
The Trust Architecture Problem
 • Chris S - The Next Rung
3:07
“Just retrain” is a lie we tell to feel better
The retraining narrative is comforting, testable, and wrong. Here’s what the data actually shows.
 • Chris S - The Next Rung

April 2026

© 2026 Chris Simmance · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture